When the bartender ghost Lloyd serves Jack the liquor he had given up as a result of his injuring Danny, it is Jack Daniel's, a bottle of whiskey on whose label appears the name of both father and son. And to demonstrate the constant pressure of the unconscious on the conscious mind that results in such symbols in dreams, the bottle not only is foregrounded in the scenes between Jack and Lloyd in the Overlook's bar, but also appears in the background of two scenes in which Halloran is calling Colorado from Miami after receiving Danny's telelpathic calls for help.
JACK 'White man's burden, Lloyd, my man. White man's burden.'
Jack repeats the line 'white mans's burden' twice. He's using phraseology from 1921, telegraphing to the photo he'll be enshrined in. WHITE MAN'S BURDEN lines 3-5, and other parts of the poem, suggest that it is not just the native people who are held in captivity, but also the 'functionaries of empire' (Jack), who are caught in colonial service and may die while helping other races less fortunate than themselves (hence 'burden'). Kipling's description of 'half-devil and half-child', meant to describe native Philippines, could also appropriately be applied to the Europeans - exploiting through violence while romaticicing exploration.
Original title : 'The White Man's Burden: The United States and The Philippine Islands'
Take up the White Man's burden, Send forth the best ye breed
Go bind your sons to exile, to serve your captives' need;
To wait in heavy harness, On fluttered folk and wild--
Your new-caught, sullen peoples, Half-devil and half-child.
Take up the White Man's burden, In patience to abide,
To veil the threat of terror And check the show of pride;
By open speech and simple, An hundred times made plain
To seek another's profit, And work another's gain